Joint development by Oxley and Ballymore
A big ask
It’s not every day that we are asked to add pep to the marketing of an entire new district of London. But that’s what Oxley and Ballymore Holdings asked us to do for phases two, three and four of their 3,500-unit Royal Wharf regeneration programme. The 40-acre (16 hectare) scheme, one of London’s largest, was to be promoted in Singapore, Hong Kong, Kuala Lumpur, Kuwait, Dubai as well as the UK.