April 2015

Small Back Room Wins At Transform Awards Europe

Small Back Room’s work with East Village was awarded Silver at the Transform Awards. Our achievement at the awards recognises SBR’s excellence in branding and brand development.

Small Back Room were also awarded three Highly Commended for their work with Lend Lease, Get Living London and East Village.

The awards set a stronger benchmark each year, it also reflects the growing prevalence of brand in corporate communications. The corporate brand – and its implementation, positioning and creativity – has become one of the most valuable assets a business owns.

The Transform Awards has been running for the past six years in Europe. Last year the awards were also established in the Middle East North Africa and Asia-Pacific regions to coincide with the launch of Transform magazine, a global publications on brand development. The awards event has become a prestigious benchmark of those leading the way in both creative and strategic branding. The awards, held at the Brewery in London were hosted by Gyles Brandreth.

Small Back Room Strategy Director, Tim Lewis said: “It’s brilliant to be recognised for what is a truly innovated place (East Village) which helped shaped our work in designing an identity and strategy to match its innovation.”

Brittany Golob, editor of Transform magazine, says, “The companies shortlisted are those that truly understand the need for a sustainable, viable and strategic brand. They share is a commitment to creating the best brand for a company’s stakeholders. New areas have developed over the past six years that exemplify the shift in brand development. The Transform Awards is proud to benchmark excellence in rebranding, brand development and brand strategy. We congratulate all of this year’s winners.”